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10 Surfer SEO Alternatives you Need to Try

Last Updated May 10, 2024

Surfer SEO is a tool that leverages data-driven insights to guide content creators and SEO professionals in crafting material that aligns perfectly with Google’s algorithms. In our experience it’s significance lies in its ability to analyze the top-ranking pages for a given keyword and offer recommendations on keyword usage, content structure, and other on-page SEO elements to boost search engine rankings and enhance organic traffic. However, there are alternatives to SurferSEO, each with their own pros and cons.

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The purpose of this blog post is to fully discuss alternatives to Surfer SEO that offer comparable results and describe their distinct features.

5 Alternatives to Surfer SEO for Content Writing Assistance

Surfer SEO can be used for many things like writing and optimizing content. This list will focus on alternatives for Surfers writing and content optimization tools that you might not have considered.

Surfer SEO Writing Alternative #1: Clearscope


Clearscope is one surfer SEO alternative that has gained popularity due to its user-friendly interface.

This content optimization tool is similar to Surfer as it offers in-depth content analysis and recommendations, focusing on keyword usage, readability, and content relevance to enhance SEO. One of its pros is that it supports integration with Google Docs and WordPress. This allows for a seamless content creation and optimization process.

Both Surfer SEO and Clearscope are designed to optimize content for SEO. However, Clearscope focuses on being easy to use and concise, while Surfer SEO provides a broader range of SEO tools, including site audit features.

Clearscope has an intuitive user interface and is easy to integrate. It also gives precise content recommendations. However, it is more expensive than Surfer SEO and has limited features outside of content optimization. Clearscope pricing ranges between $199 – $599, while Surfer SEO pricing plans range between $89 – $399.

Surfer SEO Writing Alternative #2: MarketMuse


MarketMuse is another alternative to Surfer SEO. It uses AI to generate content briefs, identify content gaps, and suggest topics to cover, aiming to establish topical authority. It also provides recommendations for improving existing content, including insights into keyword usage, content structure, and comprehensiveness. Furthermore, it analyzes competitors’ content to identify opportunities for improvement and differentiation.

At SERPs, we use Surfer SEO’s content editor to get real-time suggestions to ensure the content is aligned with the best SEO practices, enhancing its search engine visibility and performance.

MarketMuse’s AI-driven approach is designed to help users build a more robust content strategy by identifying gaps and opportunities and stands as one of its pros, whereas Surfer SEO is more focused on optimizing individual pieces of content for SEO.

When using MarketMuse, you enjoy a comprehensive content strategy tool powered by AI that helps identify content gaps and opportunities for improvement. Sadly, this tool can be expensive for small businesses or individual bloggers which is one of its cons. Especially, given it also has a steeper learning curve due to the depth of features offered. Getting the standard version goes for $149/month.

Surfer SEO Writing Alternative #3: SEMrush Writing Assistant

With google docs integration, SEMrush Writing Assistant provides real-time SO recommendations for improving content based on your target keywords and competitors content. It helps marketers and content creators looking for a comprehensive tool that assists in both writing and SEO analysis.

SEMrush offers a broader set of tools including backlink analysis, site audits, and competitor insights which are more comprehensive than Surfer SEO’s primarily content-focused toolset. It’s an all-in-one platform rather than solely a content optimization tool.

Surfer SEO Writing Alternative #4: Frase

Frase provides a content editor that aids in creating content outlines. It also offers SEO guidance by analyzing top-ranking articles, suggesting important keywords, and covering relevant topics.

Frase employs an AI-driven approach to generate content briefs and questions that readers are asking. This which can be more directly aimed at answering user queries, thereby enhancing search intent fulfillment.

Surfer SEO Writing Alternative #5: Dashword

Dashword focuses on competitive content analysis. It offers clear guidelines on how to outperform competitors by integrating essential keywords and covering relevant topics thoroughly.

This surfer SEO alternative emphasizes competitor benchmarking more explicitly, providing a detailed breakdown of how your content stacks up against competitors, which is less pronounced in Surfer SEO’s offerings.

5 Surfer SEO Alternatives that Help you with SEO

This list will focus on Surfer SEO alternatives that help with competitor analysis, content audits, and improvement.

Surfer SEO Alternative #1: SEMrush Content Audit Tool

SEMrush’s Content Audit Tool is part of its Content Marketing Platform. It automates the process of auditing your website’s content by crawling your site’s pages and analyzing them against SEO best practices. The tool categorizes content into sets based on metrics like page views, time on page, and bounce rate, helping you prioritize which pages need optimization.

For us at SERPs, Surfer SEO is our choice for conducting comprehensive content audits by analyzing website content against various SEO metrics. It helps identify areas for improvement, such as keyword optimization, content structure, and overall SEO health, making it a valuable tool for enhancing search engine visibility and performance.

SEMRush is best used for getting comprehensive audit features covering a wide range of SEO aspects. It also integrates with Google Analytics and Search Console. However, one of its cons is that the SEMRush tool can be overwhelming for beginners due to the extensive suite of tools.

Surfer SEO Alternative #2: ContentKing Real-Time SEO Auditing

ContentKing Real-Time SEO Auditing

ContentKing offers real-time SEO auditing and monitoring. It analyzes your website’s pages for SEO issues continuously. Then, it alerts you to problems as they occur, allowing for immediate action. This proactive approach helps maintain your site’s SEO health and can prevent drops in search engine rankings.

ContentKing differs from Surfer SEO in terms of its real-time content monitoring feature which is not directly offered by Surfer SEO, as Surfer SEO focuses more on content optimization than ongoing site health monitoring. Surfer SEO’s strengths lie in content analysis and optimization recommendations, while ContentKing excels in tracking changes and issues in real-time.

As a con, ContentKing may require a larger investment for continuous monitoring services.

Surfer SEO Alternative #3: Ahrefs


Ahrefs is an all-in-one SEO toolset and an alternative to Surfer SEO that provides extensive features for keyword research, site audits, competitor analysis, and backlink research. Its keyword explorer tool is renowned for offering in-depth keyword data, including search volume, keyword difficulty, and SERP analysis.

While Surfer SEO is a powerful tool for content optimization, it’s not primarily known for its keyword research capabilities. Users looking for comprehensive keyword research tools would be better off with Ahrefs which is better known for uncovering valuable search terms, analyzing competition, and identifying opportunities for ranking in search engine pages.

Ahrefs offers vast databases of keywords with detailed metrics and acts as a comprehensive auditing tool for on-page optimization and technical SEO. It also finds top-performing content in your niche area and provides extensive backlink indexing for researching backlink profiles. Using Ahrefs with surfer SEO or other surfer alternatives is best for optimal results as Ahrefs isn’t the best tool to help you write content.

Surfer SEO Alternative #4: PageOptimizer Pro (POP)

PageOptimizer Pro is great for SEO

PageOptimizer Pro is an on-page SEO tool that gives specific recommendations based on the analysis of top-performing pages in search engine results. It acts as a keyword research tool by providing detailed guidance on factors like keyword density, header usage, and the optimal number of times to use target keywords.

POP focuses intensely on the technical aspects of on-page SEO optimization, emphasizing very granular details for enhancing page performance based on established SEO norms. While Surfer SEO also provides on-page optimization insights, POP tends to be more formulaic and prescriptive, catering especially to SEO professionals who want to dive deep into the minutiae of page optimization.

Surfer SEO Alternative #5: CognitiveSEO Content Optimizer

Content Optimization Tool helps you with auditing SEO

This tool offers a sophisticated analysis of content by comparing it with the top competitors’ content. It suggests optimizations for improving content relevance, targeting specific keywords, and enhancing overall content quality. It also includes features to check for keyword stuffing and readability.

CognitiveSEO places a strong emphasis on the holistic quality of content, including uniqueness and originality, which helps in avoiding penalties for duplicate content. It goes beyond basic SEO to ensure the content is engaging and useful from a reader’s perspective, whereas Surfer SEO is more focused on SEO metrics and real-time content grading.

Is Surfer SEO Worth it?

Surfer SEO is a good solution and worth the investment. It comes with a lot of packages that help with SEO optimization, search intent analysis, finding relevant keywords, and more. However, it doesn’t negate the fact that there are other platforms that can be an alternative to Surfer SEO.

Surfer is great if you don’t have an advance understanding of SEO but want to outrank your competitors. However, it is best to use it in collaboration with tools like Ahrefs for optimal results.

As an SEO content writer for SERPs, I can say that Surfer SEO has helped with in-depth analysis and actionable recommendations for content optimization compared to most Surfer SEO alternatives. In times when I have to carry out content updates, it gives suitable recommendations that help my content skyrocket on search engines when infused.

However, there are also times when the platform acts up due to bugs and certain malfunctions.

Surfer SEO offers several key features that cater to various aspects of SEO like the content editor that provides real-time suggestions for optimizing content, including keyword density, word count, and other on-page elements comparing your content with the top competitors ranking for those keywords.

There is also the keyword research feature that helps discover valuable keywords and questions related to the primary topic for content planning. Its SEO audit tool helps analyze existing pages against top competitors to identify gaps and opportunities for improvement. Furthermore, its AI writing assistant aids in generating content outlines and AI content that aligns with SEO best practices to help kickstart the writing process. It also has an option for you to choose the location you are writing for so that it can suggest local keywords.

A well-written blog captivates the reader with engaging content, coherent structure, and a clear message. However, a well-written SEO-optimized blog does all that while also incorporating specific keywords, addressing search intent, and following a structure that search engines can easily crawl and index. This optimization ensures higher visibility on search engine results pages (SERPs), leading to increased organic traffic.

The right SEO tool for a business or individual should align with their specific SEO needs and goals. For instance, a tool that offers advanced keyword research capabilities might be more beneficial for those in highly competitive niches, while a tool with a powerful content editor feature may be more suitable for content creators focused on improving their writing for SEO.

How to Choose the Right SEO Tool for Your Needs

Tools that help you with SEO

In choosing an SEO tool, your budget is one of the first factors that come into play. SEO optimization tools range from free to premium. Determine your budget to narrow down options. Remember, the most expensive tool isn’t always the best for your specific needs.

Also, assess the features offered by each tool. Consider whether you need a comprehensive SEO tool, covering keyword research, content optimization, backlink analysis, and competitor insights, or if a specialized tool focusing on a specific aspect of SEO would serve you better.

Choose a tool that can grow with your business. If you anticipate your SEO needs becoming more complex, look for a tool that offers advanced features and the ability to handle a larger volume of data or more projects.

Remember, the best SEO tool is one you can use efficiently. A user-friendly interface and good support resources can improve your team’s productivity. As a plus, it comes in handy to consider whether the SEO tool integrates well with other platforms you use, such as Google Analytics, Google Search Console, or content management systems.

Finding the right SEO tool that matches your specific needs is crucial for the success of your digital marketing strategy. With the vast array of tools available, from content optimization platforms like Surfer SEO to comprehensive SEO tools such as Ahrefs and SEMrush, the key lies in identifying which features align most closely with your objectives—whether that’s backlink analysis, content optimization, or a combination of these and more.

Looking for a Comprehensive SEO Partner?

To ensure you’re making an informed decision, it’s highly recommended to explore these alternatives through trials or demos. This hands-on experience is invaluable in determining whether a tool’s user interface, data accuracy, integration capabilities, and support meet your expectations.

SERPs understands the complexity of navigating the Local SEO landscape and has developed a set plan and a proven strategy tailored to meet diverse digital marketing needs.

For companies facing challenges in using SEO tools effectively or in producing high-quality, optimized content, rather than developing your Marketing department from scratch, GLP is here to help. Our comprehensive SEO services are geared towards businesses looking to improve their search engine rankings, increase organic traffic, and achieve sustainable growth.

Our approach is designed to align with your business goals, enhance your online presence, and drive meaningful results. Let us help you enhance your online visibility, drive traffic, and grow your business with a proven strategy and expert support! Contact us today!

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